Focus on Loyalty and Motivation in the New Year
With 2020 upon us, thoughts turn toward strategic development. It will become the underpinnings upon which your business will rely for years and decades [...]
Best Gift Card Programs of 2019
As 2019 draws to a close, we thought it would be interesting and insightful to curate and share our list of the more noteworthy [...]
Oh, Canada! eGifter Business Rewards Expands to the North
eGifter is on the move! We’ve expanded to service our neighbors to the north. With the launch of eGifter Rewards Canada, we’re bringing [...]
Record Breaking Retail Shopping on Thanksgiving Weekend
A recent report by the NRF implies a tremendous market opportunity available to gift card merchants. The NRA forecasts record breaking retail shopping [...]
Complete Guide to Business Gifts
We're heading squarely toward Black Friday and the holiday season beyond. Untold numbers of corporate executives are searching for relevant, affordable and delightful [...]
Ask the CEO: Tyler Roye, eGifter Rewards
Like most CEO’s, Tyler Roye is a focused leader. Tyler’s passion pushes him to drive the development and delivery of innovative rewards gift [...]
Visa® Reward Card: Most Flexible & Most Popular
As you consider the potential array of retail gift card brands to include in your rewards and incentives catalog or mobile rewards app, [...]
Modernize Your Rewards and Incentives Program
Scalability through business process automation is the way to crush the competition in today’s agile economy. Modernizing your rewards and incentive program is [...]
Retain Customers with Gift Card Incentives
If you’re looking for a quick injection of inspiration with regard to customer retention strategies and tactics, read on! Repeat customers are often [...]
4 Ways to Leverage Retailer Mobile Apps for Loyalty Rewards
Strategy alert! Extend your mobile loyalty marketing program with some simple ingenuity. Add exponential engagement with no extra cost or effort. The trick? [...]
10 Tips to Prepare for Holiday Gifting
Pour yourself a coffee and power up your computer. Holiday corporate gift planning season has arrived. Chances are if you follow the suggestions [...]
A Profile in Courage | Bulk Gift Card Purchasing
Bulk Gift Buyer Job Profile: This position is responsible for bulk purchasing of corporate gifts across the year and organization. Gifting scenarios will [...]
On Labor Day, Remember Employee Appreciation
The first Labor Day in the U.S. was observed in 1882 in NYC. It honored the American worker and union labor movement during [...]
Virtual Incentives: Gift Cards for Every Business Strategy
Best practices will have you apply a single, overarching strategy to every area of your business. Doing so is achievable, logical, cost-effective and [...]
How to Reward Sales Quotas with Gift Cards
A cohesive and motivated sales team is the lifeblood of any company. Acquiring qualified prospects and moving them through the purchase path is [...]
Simplify Customer Appeasement with Gift Cards
Even with an endless supply of time, effort and budget, you simply can’t please everyone all the time. There will surely be times [...]
10 Ideas for Consumer Engagement Rewards
As the cornerstone of your marketing mix, social media allows you to exponentially increase your company’s exposure, build your customer base and add [...]
Digital Gift Cards for Business
When you stop to consider the global perspective, the range and number of business challenges made easier through access to a secure and robust [...]
FACT: Employee Wellness Programs Work
The results are in! With wellness gift cards rewards, workers in the U.S. would exercise more, improving their longevity, health and happiness. Along [...]
The Best Father’s Day Business Gifts
Father’s Day continues to be a cornerstone shopping holiday in the USA. Before we name The Best Father’s Day Business Gifts, let’s frame [...]
On Memorial Day, Gift Cards to Honor Veterans
Chances are, someone related to your business has provided military service to our country. On this Memorial Day, we suggest a unique honor [...]
Gift Card Incentives for Gamification
Gamification is here to stay. Injecting gamification ideas and strategies into your Incentive Compensation Plan can be a lightweight effort that delivers heavyweight [...]
Invite, Engage and Reward Customers and Prospects
If you’re not closing deals at trade shows and conferences, it’s time to rethink your strategy. Here's why: While you’re team is staffing [...]
Honoring Working Mothers With through Gift Card Appreciation
Today, we are honoring working mothers through gift card appreciation. This post presents a golden opportunity for us to honor about what’s most [...]