“When the customer comes first, the customer will last.” It’s in this spirit that we share some thoughts on customer loyalty with the best corporate gift card platform, eGifter Rewards. The march toward customer loyalty has five logical steps. First, the effort is all about reach. You have to reach the right people at the right time with the right offer. Next comes customer acquisition incentives. Then, close the deal — that’s conversion. Now, comes retention and ultimately, building a loyal customer base.

In a world where your competitors are only one click away, a winning formula must always center around a great customer experience. This is your chance to engage customers with rewards gift cards. Don’t hesitate to offer incentive rewards at each one of those five milestones. That’s because a promotional gift card offered to inspire a purchase or express thanks is always noticed. And, gift card incentives are the one size fits all tool for sales, marketing and employee benefits that never disappoint.

Businesses Are Built on Customer Loyalty

Deliver value to your customers from the start. See of one of these strategies maps to your business. Then. continued build loyalty from there. 

  1. Incentive program for customer conversion
  2. Mobile rewards to encourage shopping on the go
  3. Drive repeat purchases with point awards
  4. Employee discount program featuring the Visa Rewards Card 
  5. Loyalty program featuring travel and hotels

Nothing is better (or more profitable) than producing a lasting, mutually valuable relationship with customers. Adding value and edging the competition out can be challenging. But, when you are able to promote customer loyalty with eGifter Rewards, you’ll always be a step ahead.