Treating your customers really well after they buy is just as important as pulling out all the stops before they buy. One of the most efficient ways to grow your business is to increase the future value of a customer, which means getting them to buy again and again. Translated, a loyal customer can be a lifetime customer with years of profitability ahead. That means showing your appreciation and regard. Sometimes, the simplest gestures with gift card appreciation to show your regard will go the furthest. So when your investment in customer acquisition incentives is complete, a quick pivot to customer retention pays off in dividends that can (and should!) last for years. Customer loyalty is the key. With them over with gift card appreciation.
Gift Card Appreciation Can Drive Company Profitability
Encourage Your Loyal Customers to Stay Engaged
- Use language that that resonates
- Resolve their support issue
- Reward advocacy
- Give them reasons to check your website often
- Share your vision
- Educate, assist, serve
- Treat them as the VIP’s they truly are
- Ask them to be your ambassador
- Offer helpful hints that create added value
- Entertain them so they’ll love staying in your orbit
- Deliver random gift card giveaways to keep them engaged
- Ask for their opinions and let them know you’re listening
- Create a community of inclusion
- Stand for something meaningful
- Make it easy for them to reach you
- Encourage loyalty with marketing promotions
- Surprise them with discounts
- Distribute rewards points programs that cash out real dollars
- Help them remember your brand
- Express yourself — thank them with gift cards
